Reaction to too much reaction

When looking at this class, I initially thought we’d be talking a lot about the theories behind communication and why it is so necessary to have an open dialogue with other countries.

In fact, we do talk about that but only briefly.  We talk much more about media and our perceptions of what’s happening and how the media shapes that.

I really like how Hafez addresses this in his article.  When he talks about how sports are really a universal thing-minus curling (which, of course it isn’t…)- and garner more audience members than usual, I found myself nodding along.  And with sports, even though commentators make a lot of money, the reason they probably do a lot better is because they are also a visual medium.

When thinking about this difference in reporting, then, it’s essential to remember the BBC.  Even CNN as it is broadcast in the States is slightly more left.  But the BBC prides itself on its neutrality especially when applied to international conflicts.  To someone studying international communication, I hope to do the same.  Why is it that prejudices have such prevalence in media, though?  Nobody bats an eye anymore that Americans have several different news outlets, some known for bashing other Americans.  It’s strange that while American media started out as  a tool of public diplomacy, lately, it’s only the communication specialists who remember that…The rest just watch the same news outlets to get the watered-down or overly-fiery ‘news.’

-Tara

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One thought on “Reaction to too much reaction

  1. Tara, your arguments about the media resonated with me. I think that we flock to certain news outlets because they reaffirm our shared belief systems. People, increasingly, don’t like to be challenged by their news media. Values and opinions are meant to be solidified, not vilified, and if the media had any ounce of neutrality left in it, viewership would plummet. The name of the game is ratings, and unfortunately, the only way to attain that is to cater to your audience. I also think one thing that has ruined our concept of news is the passage of news empires from family-owned businesses to corporations. Corporations are profit-driven — a huge downfall for the American viewer. Not to sound completely pessimistic, but money and greed tend to spoil things.

    -DR

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